Colgate-Palmolive PEST and Porters 5 Analysis

Colgate-Palmolive PEST and Porters 5 Analysis Jump to: PEST Analysis of Colgate |Â  Porters 5 Forces Analysis of Colgate Introduction Companies seeking to gain a competitive advantage in todays environment, where competition is very tough where technological improvement have pushed major companies forward are in need of a strategy development process. By using several capabilities like creativity and originality, companies can come up with a number of options and possibilities that can be used while building a strong strategic plan. Today, Companies should develop the sense of controlling and monitoring of processes, nothing should be left at random, because important losses can incurred. Many thinkers have argued that a strong strategy should consider three important factors (3C): Customers, Competencies and Competition. To begin with customers, companies should be able to distinguish between existing customers and potential customers; in addition, they have to understand customers needs for a better profitability. Competencies are perhaps the most important tool in this chain, it can raise the companys stock index or lead it to bankruptcy, and its by recognizing multi-skilled peopleÂÂ  trained and capable in a large variety of skills or activities that companies can carry on the adventure. Finally, competition is no longer a concept to be defined or explained, its becoming a double-edged sword for companies in a world where the number of firms is growing exponentially. Analysis of the areas cited above is interconnected. Who you select as your target group will have consequences on capabilities you require, which will have an impact on what the competition policy which will pressure who you choose as your target group.ÂÂ   Furthermore, a well structured strategic analysis will induce to brighter more significant goals, and a more safe future as companies are better aware of possible threats that may happen. They may be also known as (External Environmental analysis), its may be seen as the connection between going in the right track and making the appropriate decisions, a kind of trade-off established by the company. Its through strategic analysis that organizations are capable of encouraging funders for future perspectives. Funders are more likely to go for donations or loans, in case of strategic analysis environment, to enlarge the gap between the organization and its competitors. In the other hand, not considering at least a little amount of strategic analysis means losing opportunities called also (opportunity cost). A left behind status can be reached in case of ignoring strategic analysis. BNET Business Dictionary defines the strategic analysis as the way of conducting researches on the external environment or business environment where the organization performs and on the organization in the purpose of drawing a strategy. In the other hand, Professor Les Worrall thinks that strategic analysis is a fair understanding of organization surrounding, it takes into consideration the interrelation between the firm and its environment to improve organizational efficiency and effectiveness, by increasing the organizations capacity to deploy and redeploy its resources intelligently. Many studies have been conducted in this field, they may have suggested different definitions of strategic analysis but three important characteristics are commonly linked with it: Identification and evaluation of important data to strategy elaboration. Recognition of both external and internal environment to be considered. Multiple analytical methods that can be used in the analysis. Examples of analytical methods used in strategic analysis include: Value chain analysis Four corners analysis Early warning scans War gaming PEST analysis and Porters five forces analysis Analytical tools are meant to ensure the sustainability and reliability of the analysis proposed. Analytical methods are worldwide used and understood, they have reached a mature state where every organization can use them to better work However, while dealing with the analytical methods, companies should keep in mind some considerations: The tool or method should be able to answer question that may be raised by the organization. The benefit coming from using any tool or method should be clearly defined and stated. To ensure a successful analysis, organization need to go forward a great understanding of the tool used. The tools proposed are empowered if there is collaboration as input with other people surrounding the company, in addition, time should be allocated to people concerned so they accommodate the analysis. Every member of the organization must be aware that the use of any analysis tool is time and effort consuming, decision-making board and stockholders ,in the implementation phase, should be flexible and provide the necessary to complete the project. The objective of using an analytical tool is to go deeply in the analysis and to ensure a better approach more balanced and methodical. In addition, all analytical tools are using historical data, they rely on past data to better understand futures wants. Moreover, results coming from the analysis should be interpreted with caution or the analysis may lead to an influenced result, due to pressures, which look for a particular strategy. One of the important competencies of an analyst is to understand which tool or technique is most appropriate in the context. Colgate Palmolive Nature of Business Colgate-Palmolive is generating benefits from manufacturing and selling shampoo and toothpaste , 80% and 15% respectively. The remaining is shared between home care products (softeners).Colgate-Palmolive is the leader in the domestic market on the shampoo and the second on the toothpaste.ÂÂ  The battle for market share with competitors is at:ÂÂ   Shampoo with brands such as: Head shoulders / Pantene Toothpaste with brands such as: Signal CPM Company is present in several markets of consumer goods. Indeed its wide product range covers both Personal Care as the Home Care. Colgate-Palmolive operates in the market of Oral Care through Tonigencyl and Colgate toothpaste and Colgate toothbrushes. In addition the Company has a strong presence in the market with shampoo brands:ÂÂ  Cadum, Alert and Palmolive. Colgate History In 1806, Mr. Colgate William, a soap and candle maker, opened a shop where he sold candle and soap and multiple cosmetics in New York under the name William Colgate Company. In the 1840s, the company started to sell energetic bars for uniform weights. In 1857, His son took over,, when his father Samuel Colgate passed away , the company was renamed as Colgate Company under the management of Samuel Colgate, his son. In Milwaukee, B.J. Johnson Company was producing a special and famous soap by mixing only palm and olive, the formula used was developed by B.J. Johnson in 1898. The soap was very popular, thanks to the recipe originality, and took the name of Palm-Olive (Palmolive) Between 1928 and 1953 many changes occurred, they are summarized below: The merging of Peet Brothers with Palmolive to become Palmolive-Peet. Palmolive-Peet bought Colgate company form Samuel Colgate to create the Colgate-Palmolive-Peet Company.(1928) In 1953, the company changed its to the current name Colgate-Palmolive Company. Colgate-Palmolive has been competing with the worlds largest soap and detergent producer for decades. After the World War II, PG had decided to a launch a diversified range of products under the name of TIDE, many consumers turned to this new products when they used to buy Colgate-Palmolive Products. Moreover, the company faced another challenge when PG decided to add Fluoride in the toothpaste an achievement never done before, due to this fact, Colgate-Palmolive lost his first place in the toothpaste market. To compete with Procter and Gamble, CP(Colgate-Palmolive) have used television(new invention at that time)and decided to sponsor some shows so they can regain their market share against PG. In 2006, Colgate-Palmolive has intended to acquire the major part of Toms of Maine, a pioneer in the natural toothpaste maker, for US $100M. Today, Colgate-Palmolive has a number of plants and subsidiaries around the world, more than 200 countries are using Colgate-Palmolive Products. Colgate Palmolive Values Our three fundamental values-Caring, Global Teamwork and Continuous Improvement-are part of everything we do Valuing Colgate People Becoming the Best Place to Work Colgate strategic analysis PEST Analysis: Nowadays, to ensure a sustainable, competitive and successful company, managers and board of executives has to cope and operate within a rigorous macro-environment that is shaped by influences of different factors. These factors can emerge from many sources: The overall economy, population, governmental legislations and regulations, societal values, new technologies. All of these represent relevant factors that can have a gigantic impact on all the decisions the company makes concerning its direction, business model, objectives, strategy and thus, the ability to impact on the companys overall situation. Now that we have understood the importance and the impact that an external environment can have on a businesss situation, its compulsory to sort those factors into categories and assess their importance to the business. After assessing their importance, external factors can be categorized into 4 major assemblies by using the PEST or PESTLE Analysis. (P)olitical Factors The first letter in the acronym refers to Political factors and they are issues that affect the way of doing business. They can be trading policies imposed by the government or the political stability of the country in which business is conducted. Political issues can also be related to taxes and labour laws imposed by the government and labour unions. They can also be regulations directed to maintain a fair competition on honourable basis between rivals in any industry and prevent abusive actions. Moreover, the political factors can also be regulations put by the government to protect the environment in which the company is operating. This type of regulations can for example be linked to pollution issues or standard quality of their products or services that will be directed to their clients. (E)conomical Factors The second letter in the acronym refers to Economical factors and they are subjects related to the overall situation and stage of growth of the economy. These factors need to be taken into consideration for the impact they can have on the operations of a business. Managers need to assess the home economy situation and trends. Furthermore, they need also to keep an eye on changes in taxation of products services. They also need to look at the driving forces of the economy such as the purchasing power of their target market and consumer preferences and also to unemployment and wages levels. If the company is involved in foreign trade, managers have to consider the tariffs and exchange rates as well as the import and export ratios applied in that country. (S)ocio-Cultural Factors The third letter of the acronym refers to Socio-Cultural factors that any company has to consider the point of view of the general public. The publics opinion and attitude toward the companys products is also important because it plays a core role in building the image within the different constituencies. Companies also have to be in permanent contact with the media by writing press releases or opening its doors to build brand image that is known by everybody. Socio-Cultural factors can relate also to issues raised in advertising campaigns and publicity or by participating in major events to show their part of social responsibility. Social factors also include diversity of their work force employed. Companies hire disabled and elderly people to get them integrated within the society. Finally, companies need to respect and take into account ethical issues no to offend any minority in the society. (T)echnological Factors The last letter of the acronym refers to Technological factors. These factors have changed the way businesses operate. By introduction of all these technologies, companies are able to conduct their operations much easily with a better performance. Technology participated in the improvement of many aspects since it was introduced at all levels of the business, from selection process to productivity and research and development. (Jana F. Kuzmicki, 2007) Porters five analysis: Gaining Power of Suppliers One of the five forces which Porter formulated for an organization to look into in order to form a competitive advantage is gaining power of suppliers. The global reach and diverse portfolio of assets attract numerous investors. Colgate-Palmolive and other major competitors are both viewed by investors as home and oral care companies which have considerable positive investment strengths. Most often the comparison is always with PG. Although, Colgate-Palmolive is viewed by many as at par with its competitors, yet, what was lacking in their management is the lack of perceived differentiation which somehow impaired the investment decision-making process. Moreover, even though Colgate-Palmolive has no strategy that is unique or differentiating relative to the other companies, the threat of bargaining power of suppliers is low due to partnership, supply chain management, training, and dependency. Bargaining Power of Customers Customers are the lifeblood of the business. The existence and growth of a business company is dependent on customers. CP (Colgate-Palmolive) is serving globally with 25 million customers a day in over 200, 000 plant around the globe. There is a cohesive loyalty among buyers and sellers of energy in Colgate-Palmolive for several reasons like the attractive incentives and value added, partnering and supply chain management. Moreover, investors and stakeholders expressed their satisfaction on the services offered by the company. Again, this can be reflected on the 2001 case study interview which was recorded verbatim, in which two elements emerged fundamental to the satisfaction of customers technology and its diversified presence. One owns Colgate-Palmolive because of its strong diversified presence and good technology while another one noted that it is because it is cheaper, yet with a high quality of products and high returns over the course of the cycle compared to other major com panies. Moreover, significantly noted were two comments. On one hand, the reasons why many were satisfied with the performance because of its huge asset base, financial and political clout that was why they successfully covered operations in places like China, Russia, and the Middle East. On the other hand, CPs management restructuring that reduced costs focus on profitability, financial discipline and its way for shares repurchase. Threat of New Entrants In the home and oral care industry primarily on the soap and natural products and reserves, the companies management strategy reduced the friction of threat among its new competitors in the business by increasing minimum efficient scales of operations, its cohesive and good status with suppliers/distributors, retaliation tactics, protection of property and establishing a competitive and trustful image to its customers. Moreover, the role of advanced technology set them at par with other entrants in the business. In 2001, technology had differentiated CP from its competitors. Leadership in promising toothpaste from solid to gel technology that delivers new brushing sensations. There reputation was leveraged in order to establish a solid foundation against threats of the new entrants. The leverage of their reputation is build solidly on their total strengths both tangible and intangible like technology, products, adherence to business ethics, code of conduct, and corporate social responsibility that encourages consumers to brand loyalty. Threat of Substitutes The threats of substitutes in which customers switch product references are primarily caused by several external and internal factors. One of the factors in which customers tend to switch their preferences is the price cost of a product. If a product raises its cost value, customers may have a second thought of sticking into as his/her preference; therefore, the tendency is that the shift and switch of preference occurred. Most often, in this kind of business like marketing an energy reserves, the threat of substitution of customers come in the instability of a price. The price cost of a product if it increases due to social and political factors, it stand to be a threat for the company. However, the Colgate-Palmolive good strategy like increasing switching costs, alliances, customer surveys to learn about their preferences, accentuated differences and the entrance of substitute market, these reduced the threat of substitutes. Competitive Rivalry between existing players In any business price competition is significant because it attracts customers, the less you price a product, the more customers you gain, yet, in competitive rivalry, in order to reduce it, avoidance to price competition is necessary in which the Colgate-Palmolive observed. Their competition is not on price but on how to manage strategy that would best leverage a product. CP uses different strategies to market their product and be competitive. Their differentiation and different segmentation of their products set an edge for them, moreover, their healthy communication with competitors contribute positively to the competition. The competition should not be taken personally but a matter of business and professional work. Colgate-Palmolive has a competitive advantage not only due to the facts mentioned above but on the ability of managing the whole process of the business. Good financial management and diversified course of business bring them enormous customers and stakeholders.

Designing a Wellness Program Essay

1.When a health promotion specialist begins the task of designing a wellness program the first and most important step is performing a needs assessment. An important part of the needs assessment is collecting data. There are two main types of data. One is primary data. This is data that you obtain yourself from the population you intend to serve. Examples of primary data are: administer surveys by written or electronic questionnaires, telephone interviews, electronic interviews, face-to-face interviews, Delphi technique, community forums, focus groups, observation, and self assessments. This data is current and straight from the target population with specific information to answer planner’s questions. Negatives for this type of data mainly includes: cost, time, manpower. All of these methods of collecting primary data have their own unique advantages and disadvantages. However, one must examine the intangibles that are associated with each method on an individual program by p rogram basis (McKenzie, Neiger, & Thackeray, 2009). The second form of data one may obtain is termed secondary data. This is data that has already been obtained by someone else and is readily available. Sources include governmental agencies, nongovernmental agencies and organizations, and data available in the literature. Examples of governmental source data from the CDC, FDA, and others would be: census data, health and vital statistics, behavioral risk factors, and cancer statistics. Nongovernmental sources like the American Cancer Society, the American Heart Association, and others can offer information and statistics on topics such as: cancer, heart disease, lung disease, stroke, and many more. Data from literature sources that are peer-reviewed such as Medline and ETHXWeb can be valuable tools to help identify the needs of one’s specific population. This data is generally inexpensive, easier to obtain, usually summarized, and requires less resources to collect. The largest negative to this data is it is not specifically from the target population and therefore might not be applicable one’s target population. How the data was obtained, from whom it was obtained, and a number of other variables can change how valuable data may be for one’s specific target population. Secondary data can also be a great source to help one construct survey instruments to obtain similar data that is straight from your target population (McKenzie, Neiger, & Thackeray, 2009). 2.After working for 16 years I’ve come to the conclusion that most of my colleagues and myself have fallen into two categories, overweight or obese. Unfortunately this is a statewide and a national problem. My solution is to start a walking campaign for TCC employees that will help fight obesity. The first step would be to perform a needs assessment to see if there is an actual obesity problem at my college. This would entail identifying types of information that might help me answer the question of obesity at TCC. My first action would be to contact the person in charge of employee health at TCC and see if there is any secondary data collected from the employees that would be useful for this endeavor or to see if anything similar has ever been attempted at TCC. I would also perform a literature search on walking programs and obesity. Another source of secondary data might include health screenings or other health information obtained from TCC employees. Of course this could be a problem in regards to Health Information Portability and Accountability Act (HIPPA). Other secondary sources that could be utilized are: the Tarrant County Public Health, Texas Department of State Health Services, Centers for Disease Control and Prevention, and Healthy People.gov. All secondary data would need to be reviewed for its usefulness and how current the information is that would be utilized. Primary data would allow me to collect current data from the target population. Primary data could be collected by internet surveys, mailing surveys, telephone surveys, and organizing focus groups (Fitzhugh, 2012). The next step would be how to collect the data for the assessment. My first action would to ask some colleagues for assistance. We would then break up the work of obtaining the secondary data via the internet and making some phone calls to key personnel to see what data was available. We would obtain all the data we could from the secondary data sources stated prior. In addition, with the college’s approval, I would send out at a Health Risk Appraisal (HRA) survey via e-mail through the college’s mailing system. If needed, I would use the intercampus mail system to send out the HRA survey. I would also organize focus groups to obtain more primary data. And most importantly I would obtain information from the leaders at TCC via surveys or interviews (Fitzhugh, 2012). The third step would be the actual collection of the data. This would take organization, effort, and time. I would first need to gain approval from my superiors at the college to get time off, obtain staff, and obtain funds to collect the data. Obtaining staff might be achieved through volunteerism. Volunteers would not only assist in collecting the data, but would aid in entering and managing data. Funds might be granted from the leaders at the college from various funding sources or even from the county or state levels (Fitzhugh, 2012). The fourth step would involve analyzing the data to profile the actual needs of the TCC employees. For my program the data would need to show that there is a weight problem and that lack of exercise is a key element that could help address this health issue. This would involve organizing the data and comparing our population to the region, state, and even national levels. This would also include both qualitative and quantitative analysis of the data obtained where reliability and validity would be assessed (Fitzhugh, 2012). The last step would be to prioritize and validate the needs of TCC employees. We could perform this by ranking the health issues in order of importance as reported. We could establish a Basic Priority Rating (BPR) which takes into account the size of the problem, seriousness of the problem, effectiveness of possible interventions, and lastly is the intervention doable. One additional method would be to take the data back to a focus group or advisory panel and prioritize by importance and potential for change. Through these processes we may find that there are other larger concerns for TCC employees. One could waste a lot of time, effort, and funds if a proper and thorough assessment is not completed prior to initiating a health promotion program (Fitzhugh, 2012). References Fitzhugh, E. C. (2012). mms://mediasrv1.ccs.ua.edu/CCS-AO2/HHE667-2/module4/667_Video_8.wmv McKenzie, J. F., Neiger, B. L., & Thackeray, R. (2009). Planning, implementing, and evaluating health promotion programs: A primer (5th ed.). San Francisco: Benjamin Cummings.

Part Six Chapter II

II The policewoman had been gentle and kind, in the cluttered cottage by the river, where dank water now covered blankets, chintzy chairs and worn rugs. The old lady who owned the place had brought a hot-water bottle and a cup of boiling tea, which Sukhvinder could not lift because she was shaking like a drill. She had disgorged chunks of information: her own name, and Krystal's name, and the name of the dead little boy that they were loading onto an ambulance. The dog-walker who had pulled her from the river was rather deaf; he gave a statement to the police in the next room, and Sukhvinder hated the sound of his bellowed account. He had tethered his dog to a tree outside the window, and it whined persistently. Then the police had called her parents and they had come, Parminder knocking over a table and smashing one of the old lady's ornaments as she crossed the room with clean clothes in her arms. In the tiny bathroom, the deep dirty gash on Sukhvinder's leg was revealed, peppering the fluffy bath mat with black spots, and when Parminder saw the wound she shrieked at Vikram, who was thanking everyone loudly in the hall, that they must take Sukhvinder to the hospital. She had vomited again in the car, and her mother, who was beside her in the back seat, had mopped her up, and all the way there Parminder and Vikram had kept up a flow of loud talk; her father kept repeating himself, saying things like ‘she'll need a sedative' and ‘that cut will definitely need stitches'; and Parminder, who was in the back seat with the shaking and retching Sukhvinder, kept saying, ‘You might have died. You might have died.' It was as if she was still underwater. Sukhvinder was somewhere she could not breathe. She tried to cut through it all, to be heard. ‘Does Krystal know he's dead?' she asked through chattering teeth, and Parminder had to ask her to repeat the question several times. ‘I don't know,' she answered at last. ‘You might have died, Jolly.' At the hospital, they made her undress again, but this time her mother was with her in the curtained cubicle, and she realized her mistake too late when she saw the expression of horror on Parminder's face. ‘My God,' she said, grabbing Sukhvinder's forearm. ‘My God. What have you done to yourself?' Sukhvinder had no words, so she allowed herself to subside into tears and uncontrollable shaking, and Vikram shouted at everyone, including Parminder, to leave her alone, but also to damn well hurry up, and that her cut needed cleaning and she needed stitches and sedatives and X-rays †¦ Later, they put her in a bed with a parent on each side of her, and both of them stroked her hands. She was warm and numb, and there was no pain in her leg any more. The sky beyond the windows was dark. ‘Howard Mollison's had another heart attack,' she heard her mother tell her father. ‘Miles wanted me to go to him.' ‘Bloody nerve,' said Vikram. To Sukhvinder's drowsy surprise, they talked no more about Howard Mollison. They merely continued to stroke her hands until, shortly afterwards, she fell asleep. On the far side of the building, in a shabby blue room with plastic chairs and a fish tank in the corner, Miles and Samantha were sitting on either side of Shirley, waiting for news from theatre. Miles was still wearing his slippers. ‘I can't believe Parminder Jawanda wouldn't come,' he said for the umpteenth time, his voice cracking. Samantha got up, moved past Shirley, and put her arms around Miles, kissing his thick hair, speckled with grey, breathing in his familiar smell. Shirley said, in a high, strangled voice, ‘I'm not surprised she wouldn't come. I'm not surprised. Absolutely appalling.' All she had left of her old life and her old certainties was attacking familiar targets. Shock had taken almost everything from her: she no longer knew what to believe, or even what to hope. The man in theatre was not the man she had thought she had married. If she could have returned to that happy place of certainty, before she had read that awful post †¦ Perhaps she ought to shut down the whole website. Take away the message boards in their entirety. She was afraid that the Ghost might come back, that he might say the awful thing again †¦ She wanted to go home, right now and disable the website; and while there, she could destroy the EpiPen once and for all †¦ He saw it †¦ I know he saw it †¦ But I'd never have done it, really. I wouldn't have done it. I was upset. I'd never have done it †¦ What if Howard survived, and his first words were: ‘She ran out of the room when she saw me. She didn't call an ambulance straight away. She was holding a big needle †¦' Then I'll say his brain's been affected, Shirley thought defiantly. And if he died †¦ Beside her, Samantha was hugging Miles. Shirley did not like it; she ought to be the centre of attention; it was her husband who was lying upstairs, fighting for his life. She had wanted to be like Mary Fairbrother, cosseted and admired, a tragic heroine. This was not how she had imagined it – ‘Shirley?' Ruth Price, in her nurse's uniform, had come hurrying into the room, her thin face forlorn with sympathy. ‘I just heard – I had to come – Shirley, how awful, I'm so sorry.' ‘Ruth, dear,' said Shirley, getting up, and allowing herself to be embraced. ‘That's so kind. So kind.' Shirley liked introducing her medical friend to Miles and Samantha, and receiving her pity and her kindness in front of them. It was a tiny taste of how she had imagined widowhood †¦ But then Ruth had to go back to work, and Shirley returned to her plastic chair and her uncomfortable thoughts. ‘He'll be OK,' Samantha was murmuring to Miles, as he rested his head on her shoulder. ‘I know he'll pull through. He did last time.' Shirley watched little neon-bright fish darting hither and thither in their tank. It was the past that she wished she could change; the future was a blank. ‘Has anyone phoned Mo?' Miles asked after a while, wiping his eyes on the back of one hand, while the other gripped Samantha's leg. ‘Mum, d'you want me to – ?' ‘No,' said Shirley sharply. ‘We'll wait †¦ until we know.' In the theatre upstairs, Howard Mollison's body overflowed the edges of the operating table. His chest was wide open, revealing the ruins of Vikram Jawanda's handiwork. Nineteen people laboured to repair the damage, while the machines to which Howard was connected made soft implacable noises, confirming that he continued to live. And far below, in the bowels of the hospital, Robbie Weedon's body lay frozen and white in the morgue. Nobody had accompanied him to the hospital, and nobody had visited him in his metal drawer.

Analysis Of The Movie Madea Essay - 969 Words

However, it took her awhile to regain faith and trust, for she was a victim of childhood sexual abuse. This theme is a continuing pattern in films by Tyler Perry. The critics say, â€Å"We find that these films offer largely negative portrayals of middle-class Blacks which ultimately reify old stereotypes of Blacks in film, even while creating new ones.† One of the main characters in his films is Madea played by Tyler Perry himself. Madea is a big, strong, old black woman who has trouble obeying the law but ultimately serves her community by giving guidance to those in distress. In an article, How Do You Solve a Problem Like Madea? It discusses the concerns of her character and how it reflects back to the stereotypical modern-day black American. Tyler Perry claims that the character Madea and his stories mirror the struggle and pain he has been through. He states, â€Å"These characters are simply tools to make people laugh, and says, â€Å"And I know for a fact that they ha ve helped, inspired, and encouraged millions of people.† Tyler Perry’s movies are not just for laughter but carry a message as well. Some critics are against Perry’s approach to comedy, however, this article notes Nelson George who claims â€Å"Comedy and stereotypes go hand in hand.† Many believe Perry down plays the black middle class society. Todd Boyd, cited in this article says, â€Å"All of his productions demonize educated, successful African-Americans.† Similar to Boyd, George says, â€Å"There’s nothing cutting-edge about theShow MoreRelatedLove, Hate, and Temptation1560 Words   |  6 PagesLove, Hate, and Temptation In March 2013, Tyler Perry released Temptation: Confessions of A Marriage Counselor. This is Perry’s 15th movie, which he both wrote and directed. This film, like all of Perry-made movie, gratifies values of the African-American church-going audience. Perry grew up in New Orleans, La. Perry’s childhood was full of hard times, but was soothed by church attendance with his mother. His father, Emmitt Perry Sr. was a carpenter. The family makeup included Perry senior’sRead MoreDirector Comparative Analysis Paper ( Christopher Coby )903 Words   |  4 Pages Director Comparative Analysis Paper (Christopher Coby) To this day he is known as a successful writer, actor, director and producer. Born on September 13, 1969 by his first real name Emmitt Perry Jr. in New Orleans, Louisiana. He was one child out of four and he suffered being abused by his father who was a carpenter who â€Å"beat everything out of them†. At one point of his early teen years he tried to kill himself to get out of his struggle, butRead MoreStereotypes And Stereotypes Of African Americans Essay1468 Words   |  6 Pagestheir own self perceptions and identities (Brown, White-Johnson, and Griffin-Fennell, 2013). The media is responsible for bias and stereotyping in its portrayal of underrepresented groups in society. The dissection of these stereotypes, statistical analysis of black representation in film, and modern depictions in cinema and television will help to prove the harm misrepresentations are capable of. Ideas of black inferiority date back to the slavery era, when the division between â€Å"whiteness† and â€Å"blackness†